Main image via Twitter
We’ve seen our fair share of viral challenges over the years: from the harmless Planking Challenge and Finger Dance Challenge to the more dangerous Bird Box Challenge and Momo Challenge Hoax.
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Most of these challenges don’t make any sense because the internet can be a weird place. But sometimes, a wholesome challenge comes along to support a good cause, i.e. the ALS Ice Bucket Challenge.
Recently, there’s a new challenge that seeks to do the same: The Trash Challenge or The #TrashTag, where people post before-and-after pictures of them picking up trash in public spaces.
#trashtag seems to be trending. This one's from Nepal 🇳🇵 pic.twitter.com/stAxbQXhup
— Kelllvvviiinnn (@kelllvvviiinnn) March 9, 2019
I don't have a before-and-after picture, but here's a couple of pictures of me with my family picking up trash from the road side whenever we made a rest stop. #trashtag pic.twitter.com/TygYf2dM13
— Adhiti (@frizhbee) March 10, 2019
Along the Potomac River south of Washington, DC #trashtag pic.twitter.com/n2uPL52LZG
— Robbie McNeil (@RMcNeil2105) March 10, 2019
Decided to pick up trash for my birthday and filled up 4 bags #20 #trashtag pic.twitter.com/EHl12o6aT5
— City Dave (@daavidcabrera_) March 10, 2019
INSIDER reports that the challenge actually dates back to 2015 when an outdoor gear company UCO launched “The Trashtag Project.” However, it wasn’t until Facebook user Byron Román advocated for the challenge among “bored teens” that the challenge became viral:
His post has been shared over 318,000 times, and #BasuraChallenge, which translates to #TrashChallenge, has since made it worldwide – from Nepal to Mexico and Philippines. There’s even an Instagram handle dedicated to this challenge! Try searching the hashtag #trashtagchallenge!
Hopefully, we’ll see many Malaysians joining in the challenge as we’re no strangers to a good ol’ fashioned gotong-royong.
best ni kalau semua join #thrashchallenge
— cakknowrisk (@zaszuszas) March 10, 2019
— Cik Lee🦉 (@kalepso) March 12, 2019
Besides, it’s time we took the Marie Kondo treatment outdoors so that our beaches, tamans and public spaces can continue to spark joy.